Peter V. Lee, JD, is the executive director of Covered California, the first state-based exchange established under the Affordable Care Act. Since joining Covered California in 2011, Lee oversaw the creation and launch of the Covered California brand as well as an online platform that allows consumers to shop for and buy affordable health insurance.

With a $300 million budget and more than 1,000 employees, Lee oversees negotiations with health plans as well as outreach and marketing efforts to promote enrollment. Increasingly, Lee is working to advance the broader mission of Covered California: improving health care quality, lowering costs, and reducing health disparities.

Prior to joining the exchange, Lee held leadership positions in the Obama administration working on health care delivery reform and quality improvement.

Lee received a law degree from the University of Southern California and a Bachelor of Arts degree from the University of California at Berkeley.

Recent Posts by Peter V. Lee

Investing To Save: Marketing Builds Stable Marketplaces And Saves Money

If CMS increased marketing and outreach spending to $480 million, the federally facilitated marketplace would see an increase in enrollment and a healthier risk mix, leading to lower costs for consumers.

September 13, 2017Following the ACA, Insurance and Coverage

Moving The Needle On Primary Care: Covered California’s Strategy To Lower Costs And Improve Quality

Covered California, a state health insurance exchange, has taken advantage of its role as a purchaser to work with health plans and clinicians to implement policies to emphasize and enhance the role of primary care.

Making Marketplaces Work: California’s Ingredients For Success

California is one of the places where the ACA is working — and our lessons can be instructive as we move to the next phase of the building on, refining, and improving the Affordable Care Act.

Whither Health Insurance Exchanges Under The Affordable Care Act? Active Purchasing Versus Passive Marketplaces

Health insurance exchanges are here to stay, and the principle of consumer choice among private health plans, with financial subsidies for low-income households, is now firmly entrenched. Two models, active purchasing versus passive marketplaces, have dominated the policy literature on health...

What People Don’t Know About Health Insurance Exchanges

Editor’s Note: For more on health insurance exchanges and health reform, see Building A Health Marketplace That Works by Alain Enthoven. Much of the heat so far in the debate over how health care reform will expand coverage to uninsured Americans has been about whether or not there should...